在考研英语中,阅读是分值以及难度系数比较高的考题,考生也要拥有大量的词汇,同时还要拥有丰富的阅读经验,尤其是外刊杂志,因为很多考研文章都来自于国外的报刊杂志,所以为了帮助大家复习,新航道好轻松考研小编给大家整理了历年考研英语外刊常考热点:新闻出了什么问题?一起来看看吧。
原文标题:
What’ s Wrong with the News?
碳市场的运作原则是“总量控制与交易”。政府规定排放总量的上限值(“总量控制”),企业排放的每吨二氧化碳都必须获得相应的碳配额。企业可获得、购买或交易配额,其价值代表碳价。
脉络:
指出记者、编辑对数据分析的乐观看法:数据分析的兴起使记者、编辑能很好地把握人们的阅读兴趣(第 一、二段)--转折指出读者对新闻的消极态度:人们避免阅读新闻,认为新闻对其情绪产生负面影响,给其无力感(第三段)--提出解决方法:提供“解困式新闻”、拓宽媒体视角、情景化或解释新闻报道(第四至七段)。
Part 1 原文
I The rise of data analytics has made journalists and their editors confident that they know what people want. And for good reason: with a large share of news consumed on the Internet, media platforms know exactly which stories readers open, how much they read before getting bored, what they share with their friends, and the type of content that attracts them to sign up for a subscription.
II Such data indicate, for example, that audiences are interested in extraordinary investigative journalism, diet and personal-finance advice, and essays about relationships and family. They prefer stories with a personal angle rather than reports on ongoing conflicts in the Middle East or city hall coverage. And they are drawn to sensational stories under “clickbait” headlines.
III But if newsrooms were really giving audiences what they wanted, it seems unlikely that almost one-third of respondents in the Digital News Report, the world’ s largest ongoing survey of online news consumption, would report that they regularly avoid news altogether. But they did, and that figure is up three percentage points from two years ago. The most common explanation for avoiding the news media, given by 58% of those who do, is that following it has a negative effect on their mood. Many respondents also cited a sense of powerlessness.
IV If people are to be motivated to confront challenges that are shaping their lives, they should not be made to feel powerless. This is where so-called solutions journalism comes in. By balancing information about what needs changing with true stories about positive change, news organizations can fulfill their responsibility both to inform and to spur progress.
V Reconnecting with audiences will also require media organizations to broaden their perspectives. In much of the West, it is largely white, male, middleclass journalists who decide what to cover and how. This limits news media’ s ability to represent diverse societies fairly and accurately.
VI At the same time, news media need to do a better job of contextualizing and otherwise explaining the news. While 62% of Digital News Report respondents feel that media keep them apprised of events, only half believe news outlets are doing enough to help them understand what is happening. At a time when nearly one-third of people think that there is simply too much news being reported, the solution seems clear: do less, better.
VII This means listening to readers, not just studying the data analytics. It means balancing good news with bad news, and offering clarifying information when needed. It also means representing diverse perspectives. Media organizations that do not make these changes will continue to lose trust and relevance. That is hardly a sound strategy for convincing consumers that their work is worth paying for.
Part 2 长难句点拨
The rise of data analytics has made journalists and their editors confident that they know what people want. And for good reason: with a large share of news consumed on the Internet, media platforms know exactly which stories readers open, how much they read before getting bored, what they share with their friends, and the type of content that attracts them to sign up for a subscription.
[翻译] 数据分析的兴起使记者们和编辑们对把握人们的兴趣信心满满。理由非常充分:很大一部分新闻阅读是在网上进行的,所以媒体平台确切地知道读者打开了哪些报道,他们在感到厌倦前读了多少,他们与朋友分享了什么,以及哪种类型的内容能吸引他们注册订阅。
[点评]说明记者、编辑对数据分析的乐观看法:数据分析的兴起能使记者、编辑更好地把握人们的阅读兴趣。
主要逻辑衔接:首段首句以The rise...has made...confident直接点明积极看法;第二句以And for good reason引出原因,句内以which stories...how much they read...what they share...the type of content...并列句式具体阐释媒体平台所能获取的阅读数据。
核心关键词:①data analytics;②media platforms
今天新航道好轻松考研小编整理的历年考研英语外刊常考热点:新闻出了什么问题?就到这里了,希望大家能在题目与答案中找到解题思路。
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